SEO · GEO
Customers now type into search boxes and ask AI, too. ISSYMO builds websites with a structure that shows up in both places, and includes it in every product.
If SEO, GEO or structured data are new to you, the glossary is a good place to start.
Search results
Generative AI answer
01All three work together
Not a website where customers stop coming when the ads stop, but one that search and AI can find and recommend. We don't just make it pretty — we make it findable. It's built into every product.
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02What's the difference?
Who reads it is different. In one, robots rank pages; in the other, AI writes sentences. So what you prepare is a little different too.
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03How customers find you
- 01
They search or ask
They type something like "dermatologist near me good at lifting" into a search bar, or ask an AI the same thing. You need to show up in both.
- 02
They compare
They skim prices, hours, location and reviews fast. If your homepage lays these out in numbers, you get ahead in the comparison.
- 03
They get in touch
They tap a call, booking or directions button. Keep those visible on the first screen, and measure where each visitor came from.
04Same website, different results
The design may look the same, but what robots and AI read is completely different. Here's how ISSYMO builds the same items.
Page title
Every page has the same title, like "Home | Main"
Each page has your business name and key keywords, like "Bombit Dermatology | Gangnam Station Lifting · Prices"
Prices · Opening hours
A designed image uploaded as is. Neither search robots nor AI can read it
Written as text and tables, with the same numbers in structured data
Phone number · Address
Only inside a banner image, written differently on every page
A link you tap to call right away, written exactly as on map services, down to the last character
Introduction
"We satisfy our customers with the best service"
"A dermatology clinic specializing in lifting, 2 minutes' walk from Gangnam Station Exit 3. Open weekdays 10:00–20:00."
Frequently asked questions
None
The 8–10 questions you actually get most, in question-and-answer format, with FAQ structured data
Search registration
Launch and done
Registration with Naver Search Advisor and Google Search Console, sitemap submission, and indexing requests
Photos
Original size, no descriptions
Compressed to WebP, with a description (alt) of what each photo shows
05Included in every product
Landing Website, Custom-Feature Website or Enterprise — whichever product you choose, the items below come standard. There's no extra cost.
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06By industry
Customers type different words in every industry. You need pages that answer those words to show up more easily in search and AI answers.
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07Good to prepare in advance
It's fine if you don't have them — we can sort them out together in a meeting. But the more you have ready, the sooner you launch.
- 01
Accurate basic information
Business name, address, phone number and opening hours. We match them exactly to what is listed on Naver Place and Google Maps.
- 02
Price list
Prices for each menu item, treatment or course, as text. If it's a range, something like "from around KRW 100,000" is fine.
- 03
5 questions you often get (we'll fill in the rest together)
The things people ask most on the phone. Questions like "Is there parking?" or "Do I need to book?" are the heart of GEO.
- 04
10–20 photos
The exterior, interior, and your signature dishes or results. Photos taken on your phone are fine. There's also an AI image creation option.
- 05
A one-line introduction
One sentence that covers "where, for whom, and what." If you don't have one, we'll write it together at the meeting.
08Even after launch
After launch, things usually go in this order. The timings are typical ranges, and with a maintenance subscription we review them together in a monthly report.
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Here's what the monthly report looks like
2026-09 search and AI visibility report
Example · numbers are made up for illustration
- Search impressions
- 12,400
- +38%
- Clicks
- 860
- +21%
- Call · Booking buttons
- 134
- +17%
Top search terms
- 1Gangnam lifting price
- 2Bombit Dermatology
- 3Gangnam Station dermatology Saturday
Included in AI answers?
- best lifting clinic in Gangnam
- lifting price comparison
- dermatologist open on Saturday
Next month's to-dos
- Strengthen the Saturday clinic hours page
- Add questions and answers to the treatment reviews section
To be honest
Search rankings and AI answers change with competition and time, so no one can guarantee them. What ISSYMO promises is to put a structure that can show up fully in place, and to review the data with you after launch without hiding anything.
09Terms you'll hear in meetings
- Indexing
- When a search engine reads a page and adds it to its list. A page has to be indexed before it can appear in search.
- Meta title · Description
- The blue title and the two lines below it in search results. We write them separately for each page.
- Structured data
- Business info, opening hours and FAQs written in a format robots can read. It helps search engines understand your content accurately.
- Search Console · Search Advisor
- Free management tools from Google and Naver. This is where you see impressions, clicks and errors.
- Crawler
- A robot that reads your homepage. Search engine crawlers and AI crawlers are separate.
- Core Web Vitals
- Speed and stability metrics measured by Google. If your site is too slow or the screen shifts around, it can hurt you in search.
- NAP
- Name, Address and Phone. They must be identical everywhere to be recognized as the same place.
- Citation
- A source AI relies on when writing an answer. Your homepage has to be cited for your name to appear in the answer.
10FAQ
For anything else, we'll answer in a meeting while looking at your current website together.
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